Severance Rebrand
A new branding for Severance that emphasizes Severance technology to appeal to sci-fi fans.
Severance's branding focuses on the psychological and corporate aspect of the series. The new branding shifts the tone of the show from corporate minimalism to bio science fiction dystopia.
Deliverables: Title Sequence, Broadcast Promotional Video, Episode Cards, Streaming Landing Page, Social Post, Redesigned Logo, Visual and Motion System
Category
Streaming Series Rebrand
Role
Creative Director | 2d Motion Designer | Graphic Designer
Software
Adobe After Effects | Adobe Illustrator
Year
2026
Credits
Ahseom Chi
Geo Park
Concept | Project Management | 3d Animation
Concept | Graphic Design | 2d Animation
Disclaimer! - This project includes AI-generated graphics.
Process
Series Research
Visual Identity
Storyboard
Initial Style Frames
Final Style Frames
